Sunday, May 4, 2014

On Warhol and Becoming Immortal

Jane Doe
Plain Jane
Dick and Jane
Jane Eyer
Jane Fonda
Jane Seymour
Jane Holzer, aka Sweet Baby Jane

My sister-in-law once said, "Any Jane I've ever known has been anything but plain." These women listed above are no exception.

They are all either interesting, charismatic, smart, creative or beautiful. Nothing plain or girl-next-doors-ish about these Janes.

Especially model and actress Jane Holzer of the 60's. And what hair! I thought mine was thick, but hers is positively mane-like, as in the MGM Studios lion, Leo or CS Lewis' Aslan.




When haute couture model meets avant-garde artist, photographer and film maker Andy Warhol you get Immortality.

She was the Queen of Pop Culture and he was the King of Pop Art.

They ruled the world of fashion, art and film from Warhol's East 47th Street studio called the Factory. It was the ultra-cool art loft where Warhol took already famous celebrities and made them even cooler or took under-the-radar luminaries such as Edie Sedgwick (cousin of Krya Sedgwick) and super-starred them.

The simple set consisted of a common chair against a white drape. His subjects would sit absolutely still while he filmed them for 3 minutes. This was his process of Immortalizing.

Edie Sedgwick died at 28 in 1971 from barbiturate overdose. Warhol died at age 58 in 1987 from Aids.

Jane Holzer managed to avoid the drugs and decadence that swirled around the Warhol scene. That lead to the early deaths of many. She lives in Palm Beach, age 73.

Besides being beautiful, she was a smart Jane. 

Andy was pretty clever, too.

What I learned from Warhol is this: The key to artistic success may be in choosing famous subjects. And then running them through his Factory and declaring them Super-Stars.

That was the business that Warhol was in. Immortalizing celebrities in his famous screen tests.

His contribution to photographic art was the advancement of color treatments, filters and overlays. He was a pioneer in photo shop before the digital world of jpegs and tiffs ever existed. He paved the way for  photo applications that are so common to any computer or smart phone owner today.


If you go to the Norton Museum this month you can get one of those screen tests and experience first hand, the eccentric artist's method of immortalizing. You can pick up your 15 Minutes of Fame.
 

A vintage black movie camera sits on a wooden tripod. You just sit with one expression for 3 minutes. Developed as a sliver gelatin photo and, voila, you are an eternal being. The Warhol Foundation will send you your video via email.


You will be right there with Marilyn Monroe, Jackie Kennedy,  Mao Tse-tung, Jane Fonda, Wayne Gretsky, Michael Jackson, Campbell soup cans and the big bright flowers

and Sweet Baby Jane.




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